THE NEW LAND ROVER DEFENDER VR EXPERIENCE WITH BEAR GRYLLS
An adrenaline-fuelled virtual reality 4D experience to mark the launch of the new Land Rover Defender. It enables players to travel to the far reaches of the globe and train as an aerial photographer on Land Rover’s ‘Special Operations’ media team, where they compete with other users to capture the perfect photo of the most capable SUV in action.
Formula E Social VR Experience
Jaguar’s decision to return to racing came with both a confident new creative positioning, Jaguar Electrifies, and a new championship partner, Formula E. Their challenge was to utilise high profile opportunities at global motor shows, to bring Jaguar Electrifies to life, in the most exhilarating and tech-forward way. The result? The creation of a first of its kind, Formula E inspired, social VR experience.